How to measure your SaaS churn rate and optimise your growth
SaaS (Software as a Service) providers are always looking for new ways to grow their businesses. One of the key metrics...
Subscription Insights
How to create a subscription service that discourages churn
Tackling customer churn is a major challenge when it comes to running a subscription-based business. How do you encourage customers not...
Understanding current consumer trends, and how this is impacting subscriptions
Amidst all of the troubles of Covid-19 and the disruption that has occurred this year, including ever-increasing prices, the cost of...
15 stats that demonstrate the importance of customer retention
Many people focus on attracting new customers rather than retaining existing ones - because more is always better, right? But the...
How to handle the early signs of churn
While keeping an existing customer is much easier than acquiring a new one, that doesn’t necessarily make customer retention an easy...
Tips to retain your subscribers
In a world with ever-shortening attention spans and an enormous, competitive market for subscription services, it can be difficult to keep...
3 ways B2B companies can improve customer retention and cultivate loyalty
Most, if not all, B2B companies have a customer acquisition system in place to help them attract new customers and grow...
How to use social media for customer retention
Over the past few years, social media has become a major platform for networking. Now, companies all around the world use...
The true impact of churn on your revenue
The importance of preventing and fighting churn for a SaaS business cannot be overstated. It is not enough to simply react...
5 marketing strategies to help grow your SaaS business
SaaS is one of the fastest-growing business models in the world, and it’s not hard to see why. The model offers...